IN HER OWN WORDS…

MY Y FACTORS: “In my personal travels, I seek Taste, Artistry, and Well-being - moments of flavour that connect me to culture, beauty that stirs my creativity, and stillness that recentres and restores me. These are the anchors that make every journey meaningful for me.”

Y WISDOM: “Use your iPhone’s calculator convert function as a quick global currency converter, and for inflight comfort, always bring your own oversized cashmere scarf - it’s your in-flight blanket and style statement in one.”

Y WISHLIST: “The Maldives is always on my wishlist - I (almost too often!) dream of ultra-luxe overwater villas, sunset swims in crystal-clear lagoons, and the slow rhythm of island life infused with exquisite local flavours and barefoot luxury.”

Lily Shroff's wanderlust began early, shaped by a life lived across six countries. From New Zealand's rugged coastlines to London's creative pulse, New York's relentless energy, and Singapore's refined luxury, her global journey has woven rich textures of culture and human connection into her worldview.

This international tapestry drives Lily's approach as Marketing Manager at Y Travel, where she channels two decades of brand marketing expertise into crafting compelling narratives.

Lily's passion lies in capturing sensory details that define extraordinary destinations. Whether it's the golden stillness of a Santorini sunset or the exhilarating chaos of a New York morning—where taxi horns blend with steam vents against towering skylines—these contrasts fuel her creative vision and define the Y Travel experience.

Lily’s favourite travel memory remains wandering Tokyo's vibrant streets with family, where ancient Shinto shrines stand alongside futuristic architecture, embodying the cultural contrasts that inspire her work.

Here at Y Travel, Lily is the epitome of grace under pressure and brings with her a sense of timeless elegance that filters through the beautiful and evocative campaigns she creates. For Lily, travel represents more than passion—it's the lifeblood of creativity and the wellspring of all compelling stories.

Contact Lily: lilys@ytravel.world